Using AI for small business marketing can help you plan, create, organize, and analyze your marketing efforts. If you’re running a blog, selling digital products, or trying to build a small online business, you already know how much time marketing can take. You have content to create, emails to write, and social media to manage….
Building an audience before you have a product sounds backwards the first time someone suggests it to you. I remember hearing that advice years ago and thinking, why would anyone follow me if I have nothing to sell? Turns out that question had it exactly backwards. I think about this every time I see someone…
If you’ve been staring at a blank screen wondering how to write a blog post to sell your product without feeling gross about it, I can help. Selling feels uncomfortable for a lot of us, especially when we got into blogging to help people, not to push products. But here’s the thing. A well-written blog…
Building a simple sales funnel sounds like something you need a tech degree for, but I promise you, it doesn’t have to feel that way. The first time someone told me I needed a funnel, I pictured complicated software, a dozen moving parts, and about six months of frustration. What I found out later is…
Figuring out how to stay consistent with your blog is a question I hear and actually feel more than any other. And honestly? It’s the one I wish someone had answered for me a lot earlier. Because nobody warns you about the silence. You write something you’re genuinely proud of. You hit publish. You wait….
Creating templates that sell is one of the most overlooked opportunities for those who want to earn money online without the overwhelm. I know what you might be thinking: “I’m not that tech-savvy” or “Someone else is already doing this better than me.” But people are buying templates every single day, and they want ones…
Creating a lead magnet sounds straightforward until you realize your freebie has been sitting on your site for three months and your subscriber count has barely moved. Last month I wrote about two-page workbooks as a dead-simple starting point for beginners. That post was for people who hadn’t created anything yet. This one is for…
Writing good email subject lines is probably the most underestimated skill in email marketing. You can write the most brilliant email content in the world, but if nobody opens it? That brilliance dies in the inbox. I’ve spent years managing email campaigns for clients across different industries. E-commerce brands, coaches, local businesses, you name it….
Building my email list with a simple one or two-page workbook changed how I think about lead magnets. I used to think I needed some massive, comprehensive guide to grow my email list. So I’d spend weeks creating these elaborate PDFs that nobody downloaded. Seriously, I’d put in hours of work for maybe 12 subscribers….
Your photos matter way more than you think. Basic photo editing for bloggers doesn’t mean downloading 47 apps or learning Photoshop. It means knowing which button to tap on your phone to make photos look intentional instead of accidental. You can write the best content in the world, but if your images look like they…
Okay. You’ve created your first digital product and now you’re staring at the hardest question: what should I charge for this? Pricing your first digital product can feel like walking through a minefield blindfolded. Too high and nobody buys. Too low and you undervalue your work while leaving money on the table. So very often,…
Pinterest marketing works differently than traditional social platforms, and that might be exactly what you need if you’re exhausted by constant posting demands. You’re probably avoiding social media promotion because the thought of daily Instagram stories or engaging with every TikTok comment makes you want to take a nap. I completely understand. I sure don’t…